CBS Creates ‘EyeLab’ To Woo Web Surfers (Rebecca Dana/Wall Street Journal)
CBS Creates ‘EyeLab’ To Woo Web Surfers — CBS Corp. thinks Web surfers would rather watch a blooper reel from the sitcom “How I Met Your Mother” than an actual episode of the show. — To cater to what it believes is the short attention span of online audiences, the network today is launching CBS EyeLab …
Source: Wall Street Journal
Author: Rebecca Dana
Link: http://online.wsj.com/article/SB119094721013842325…
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